business logo of Boohoo
boohoo.com
casual, minimalist, evening & party womenAge 19-25, 26-45
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About the business

Boohoo is a leading UK-based online fashion retailer, founded in 2006 by Mahmud Kamani and Carol Kane. Known for its affordable, trendy clothing, the company has expanded globally and acquired brands like PrettyLittleThing and Nasty Gal. Boohoo emphasizes sustainability while maintaining a strong market presence in fast fashion.


boohoo.com
UK
Boohoo is part of Boohoo Group
Founded in 2006
Clothing item from BoohooFashion apparel by BoohooMerchandise from Boohoo clothing lineBoohoo fashion product

Business Highlights

General

Parent Company: Boohoo Group
Year Founded: 2006
Target Gender: women

Shipping

Shipping Cost: $9.99
Free Shipping: sometimes
Free Shipping Detail: for orders over $50

Returns

Return Policy: not free
Return Instructions: items must be unworn, unwashed and unused with the original labels still attached
Return Cost: shipping fee

Sustainability

Sustainability Score: Not Good Enough
Recycling Program: no

Product

Style: casual, minimalist, evening & party
Body Fit: regular, tall, plus size, petite & short
Available Sizes: Women's (XS, S, M, L, XL, XXL, XXXL)

Customer Service

Support Channels: email, social media
Support Email: customerservices@boohoo.com

Payment Options

Payment Methods: card payments, PayPal, financing
Buy Now Pay Later: Klarna, Afterpay

Membership Programs

Rewards Program: TopCashback, Rakuten, Active Junky, Mr. Rebates

How would you rate Boohoo?
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Boohoo Reviews Summary

The company faces significant challenges regarding customer satisfaction and service reliability. Many customers express frustration over poor product quality, inconsistent sizing, and issues with returns, including being charged for return shipping despite promises of free returns. Additionally, the customer service experience is frequently criticized, with reports of unresponsive support and inadequate resolution of issues. While a small number of customers report satisfactory experiences, the overarching sentiment reveals a growing dissatisfaction, leading to recommendations to seek alternatives. Overall, the company's reputation is marred by a lack of effective communication and customer support.

This summary is generated by AI, based on text from customer reviews

service
312
value
304
shipping
321
returns
259
quality
288
Croatia
1 review
3 helpful votes
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No refund
February 8, 2022

After going back and forth with the customer service, they stopped responding to my e-mails on 2/5/2022. The problem in question was the refund (or better yet - a lack of one) for an item I paid for and returned within a week. They said they would look into it and get back to me on 5th of Februaryy. I had then sent them another e-mail and another and another and got zero replies. Shame on all of you at the customer service.

Date of experience: February 8, 2022
Idaho
1 review
0 helpful votes
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I ordered on the 1/16. I paid for express shipping. After waiting 3 days and seeing my tracking number had not updated and still said label created i messaged and they apologized blaming a shipping delay. I can tell that it had not ever shipped. But i said ok and waited a week after that it still said the same thing all in all they wouldn't do anything until the Feb. 2nd. Honestly if i didn't send multiple emails and messages i doubt they would have done anything. In the end after telling them to refund me I wasn't going to play that game they refunded me then had the gall to say as an apology if i would like a $5 voucher for my next order. I told them no I'm not ordering from them ever again. So my suggestion don't order if you do i stay on top of it. Horrible company. Side note for the entire time i wanted the tracking still said 'Label Created'.

Date of experience: February 2, 2022
GB
1 review
0 helpful votes
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Made the mistake of choosing next day delivery but it's clearly a scam as they charge you £5.99 but use Hermes as couriers who send you an email saying your package will be "delayed".
So it's not next day, will probably have to wait a few days but they've got an extra £6 out of you.
Will never use Boohoo again. Disgusting

Date of experience: January 27, 2022
Ireland
1 review
0 helpful votes
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NEVER WILL BUY AGAIN FROM BOOHOO IRELAND
CUSTOMER SERVICE A JOKE AND RETURNS USELESS ID EVEN PAY FOR RETURNS BUT CANT EVEN DO THAT AS THEY DONT HAVE A PROPER SERVICE
THEY ARE A JOKE

Date of experience: January 25, 2022
Italy
6 reviews
3 helpful votes
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Can be better
January 24, 2022

I ordered for items on the site which I paid for with bitcoin since they accept hat mode. Now on my end, the payment was successful while at their end they claim they don't see it. I had to pay again before I got the items. The first payment I was able to recover through the expertise of crown oak tech

Date of experience: January 24, 2022
Netherlands
1 review
0 helpful votes
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I ordered beginning of december and paid extra for fast shipping. When it arrived a bunch of items were not there and some were switched up. Because it was a big order and it was just a bunch of chaos, I decided to return the whole order and just have it cancelled. I have now been mailing with them for a MONTH and nothing has been done, the payment is still open and waiting for me. I have done everything as agreed upon and they keep saying things that are incorrect and keep changing the amount randomly. I am getting so frustrated because NOTHING is being done about it! I would not recommend anybody to ever shop here, it just feels like I am being scammed with their wrong packaging and now trying to make me pay for it. Horrible!

Date of experience: January 13, 2022
Arizona
1 review
0 helpful votes
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BOOHOO FKN SUCKS
January 5, 2022

Literally the worst online store ever! I ordered $100 worth of clothes from them and when I got them in they were all too big or too small and mad $#*!ty quality. So I returned it all. I got a tracking number and everything from the USPS store yet the boohoo tracking says I never sent it out. They won't give me a refund and they don't even have a phone number to talk to someone. Scammed me out of $100. I hope this business burns what a piece of $#*!.

Date of experience: January 5, 2022
GB
1 review
0 helpful votes
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Avoid
December 31, 2021

Their sizing is way off, made a huge order of clothing in my normal size and some a little larger to be baggy, yet absolutely none of it fit, not even the larger items! Sent all of it back, ordered again with different clothes bigger sizes, some things fit but others didn't even though they were the same fabric and size. Sent all of that back too, completely pointless. Even shoes in my normal size didn't fit!

Date of experience: December 31, 2021
Maryland
1 review
0 helpful votes
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The worst delivery time
December 27, 2021

Boohoo is the worst between them and pretty little thing I don't know who gets the reward for worst clothing website. Their time for delivery is really off, they say 3-4 days if you pay extra 14.99$ for quicker delivery but that's not the case. I paid extra for early shipping to receive my order, it's been over a week now still haven't received my order. My order status have been the same since I placed my order and I needed my dress on Dec 24th. I think this will be the last time I order from boohoo, because what's the point of paying extra for your order to be delivered in a timely manner and your order still haven't arrived. When I check for my order status it's always running late so inconvenient. Who owns boohoo need to do better we're giving them our money and they don't have the customers in mind, bad business. I will let everyone I know not to order from boohoo and pretty little thing!

Date of experience: December 27, 2021
GB
1 review
0 helpful votes
Follow Mark C.
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STAY AWAY FROM THIS COMPANY - They send your parcels to wrong address and REFUSE to help. Even though Hermes said they just need BooHoo to confirm the correct address and they can change it, boohoo refused to help. I was passed around 4 different agents and it's felt like robots, no one cared and they just kept repeating the same crap. Horrible customer service! Took my money and sent the items somewhere random! Shocking … Go to ASOS if you want a quality level of service!

Date of experience: December 26, 2021
Australia
1 review
3 helpful votes
Follow Sarah K.
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Ordered a size S / 26 ladies 8 and received an outfit that reflected a parachute! Baggy terrible product the waist twice her diameter.
But on the up side she has a Halloween costume for Beetle Juice next year!
RIP OFF MERCHANT Buyer steer clear!

Date of experience: December 22, 2021
GB
1 review
0 helpful votes
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Rubbish customer service
December 21, 2021

I ordered something for next day delivery on the 13th of December. It is now the 21st and i have not recieved it. I have contacted them numerous times and asked multiple staff to look in to it or to contact hermes and they refuse and said I have to wait until 25th December, before they will even look in to it. The item was a dress for my xmas party on the 17th, which has gone, so the item is no longer needed and they wont even cancel my order and issue a refund? They shouldnt offer a service they can not provide

Date of experience: December 21, 2021
Australia
2 reviews
6 helpful votes
Follow e e.
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Firstly, there was no return label and NO invoice in the package. When checking out as guest you do not get sent an email. So be warned, if you want proof you've ordered and an order number you won't get it checking out as guest unless you pay via PayPal. I was lucky I paid via PayPal as this was my only source for an order number when I 'tried' to return something. The return link on the website took me to a closed URL. Further poking about their website I finally found a link that worked to generate a return. BUT clicking on the returns link a warning comes up that you are going to an unsecure website. This is EXTREMELY SUS that you are on an unsecured site to have to process your return. I continue to the site though as I want my money back. My order pops up when I enter the order number that I only have because I paid via PayPal. However none of the items have a price showing what I paid. I continue and select the item I want go return. It asks where I want to drop off the item I select Aus Post. Takes me to another page and asks for credit card details... On an unsecured site! Wants me to put in my card details to charge me $15.00 for postage! To return something that would cost $7.00 at the most. So Now I'm not returning this very poor quality item as it will cost half what I paid for it. Into the ragbag it goes. I will NEVER buy from Boohoo again. The lack of return label and order details is very telling of their scruples.

Date of experience: December 17, 2021
DO
1 review
0 helpful votes
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Sizes
December 17, 2021

All my clothes came doble the size it described. In every clothe they describe the model is wearing a size 6! Well I ordered 4! It's like size 8. I can't send it back cause I live in Dominican Republic, so now I lost all my money. And I have to look for new gifts for Christmas.

Date of experience: December 17, 2021
Maryland
1 review
0 helpful votes
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Never again
December 16, 2021

First of all I still haven't received my order I've purchased over 2 weeks ago close to 3. I was supposed to receive it December 8th, it's now the 16th and my package is still not here. They have poor communication and have only responded on WhatsApp asking for my name, address, and order number. I don't see how that information will help. They haven't sent anything to my email. They're horrible and I won't be ordering from them ever again.

Date of experience: December 16, 2021
Canada
1 review
1 helpful vote
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Received returned/used product
December 12, 2021

Purchased 2 dresses recently. The fitting was good but one of the dress was stinking with perfume and sweat and I realized it after putting it on. I felt like puking. Specially in the current situation the products should be sanitized properly before sending out to the customer.

Date of experience: December 12, 2021
Canada
1 review
0 helpful votes
Follow Nitika S.
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Poor customer service
December 9, 2021

More than a month, still did not receive my order. Not refunding me my money back to me. Asking me. To wait, wait and wait. Support does not have any solution to this and I ordered this for my trip. I would be gone by the time this order would be delivered.

I am completely dissatisfied from their service

Would never recommend anyone and would never buy anything again from them.

Date of experience: December 9, 2021
Australia
1 review
1 helpful vote
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Nothing fits and cheap
December 6, 2021

So bought 10 items... all pants. Did the size guide thing. REALLY. What a sham... scam. Nothing fits. Would of been better going to supre or valley girl and trying the dam things on. Don't ever try to exchange or refund either. There is no facility for this to happen. Land fill crap.

Date of experience: December 6, 2021
New Zealand
1 review
0 helpful votes
Follow Tyra B.
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DO NOT PURCHASE FROM BOOHOO ONLINE, ITS BEEN 2 MONTHS SINCE I PURCHASED MY ORDER, THEY AINT EVEN REPLYING BACK TO MY EMAILS. Boohoo needs to go

Date of experience: December 6, 2021
Texas
1 review
0 helpful votes
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Worst Service
November 30, 2021

Ordered one item on October 25th. It was supposed to arrive on November 5th. It is now November 30th and the last tracking update on the item was november 2nd. Customer service has been the biggest pain in the $#*! and is currently doing nothing. No refund or New item. Would not order from here, took my money and never shipped out my goods.

Date of experience: November 30, 2021