I have been collecting My Coke Rewards since 2007. Coca-Cola is one of my favorite brands and definitely my favorite soda but it saddens me that it's new rewards program is so awful. I stopped collecting rewards since the new program began. It is not worth my time or effort to enter for sweepstakes that I will more than likely never win nor really care about. I enjoyed banking Coke Rewards and saving up for movie tickets or a personalized Coca-Cola item. Every Christmas I looked forward to seeing what new rewards were available. I wish Coca-Cola would go back to the old rewards program or give us something even better. As an extreme Coke advocate (I go through two 35 packs per week, plus only drink Coke at restaurants) please listen to us fans and bring back the old program.
Only thing I can figure is Coke was having a problem with the money involved in maintaining the old rewards program and is trying to ease out of it. Not a good transition. You just need to stop printing the codes on your products. No current rewards are worth collecting points. On the other hand it was great while it lasted
What rewards?! I loved accumulating my Coke codes toward goodies (ever since the program started), and we'd even have a tug of war in the office over who got the box codes (me... I buy all the drinks for our small company) and now that "fun" disappeared along with the old program.
This isn't even worth a 1. I have collected coke points for 8 years and have seen the site go through changes but never anything that essentially wastes your time like this. Spending points on sweepstakes only is like tossing all the points in the trash. Extremely disappointed with Coke and I hope they hear us and change things back like they have in the past with other mistakes they've made. This does not show appreciation to consumers at all.
The old way was better... kept me buying coke products instead of store brand or Pepsi because I was getting Shutterfly codes or gift. Cards etc.
I've been trying to enter codes for several days and there are no programs to enter for. I'm sure the other way was costly, but so is losing business.
Bring back the old program. This is terrible. Coke should be ashamed. There was nothing wrong with the old program. I will not be purchasing any more coke products, until the new reward program comes back.
It seems that many people have posted their distaste for the new rewards program, I have been buying and collecting coke/codes, and was the main reason I chose to drink coke products. Hopefully after you get enough complaints, and your sales drop, you will come to your senses. I encourage everyone to speak out against this issue.
2018 second quarter earnings for KO (Coca-Cola) down 8% while PEP (Pepsi) is up 2.5%. Hopefully KO will collapse, get bought out by the Chinese and the new Chinese executives will know how to market this dying product.
Pepsi Stuff is back and yes, you use its codes to actually earn tangible merchandise. What a concept!
I am so disappointed, having been a mycokerewards member/player for many years. The new program does not really have rewards, rather a few sweepstakes that can be entered. Nothing like the old program and not even worth the time to collect and enter codes.
The new rewards system is just terrible. Really, they would have done better to just eliminate the whole thing, rather than trying to convince us that the new program was somehow an "improvement". What a load of crap! Boycott coke!
This new program is garbage! There are only "chances to win" something and it seems that no one ever wins! I was entering codes for a free movie ticket. I was one code away and then the reward was just... gone. It was no longer listed as a reward. So, I entered all of these codes toward that reward and they just disappeared. Ridiculous. Way to piss off your customers, Coca Cola. The old rewards program was 1000% better than this mess.
Like so many others here, I used to LOVE the My Coke Rewards program. Enter codes, save up points, pick cool prizes. What's not to love. THEN they changed it. Not so great, but at least I could still enter points and get AMC movie tickets, $5 Amazon cards, etc. THEN they changed it AGAIN. Complete waste of my time. No concrete prizes, only "chances to win." Haven't won one single thing from this new iteration. I'm done. I think it's time to throw my caps in the trash and switch to a healthier drink... WATER.
What a terrible program! Go back to the old system. There is no real incentive to collect codes. With the old reward system, you at least had some great merchandise to choose from. Now it's just Shutterfly, magazines, or sweepstakes. So much for collecting codes. So disappointed!
There are no rewards on this new program. Garbage! I have no idea why they changed it. Why fix something that was not broken. Is coke really do that badly that they had to more or less scrap the program as a hole. New site is complete trash. Caps are just pilling up waiting for a chance to redeem them. Shame on you coke!
I liked the old program where I could "buy" things. This one is absurd. Initially the chance of winning was the ultimate long shot and now they don't even do that. How hard would it be to have a few things to "buy"?
Short of simply shutting down the program, this seems like a brand phase out program. Given the market challenges for soft drinks overall, you would think they would have further improved their existing program. This is a great case study for a brand management failure. I hope their sell through numbers reflect this poor decision, and result in a program which has value.
The new rewards is a scam. If I could give zero stars I would. I am left with a bag full of useless codes. Whoever thought of this reward switch is losing Coke business. Have been drinking Coke all my life but am switching to Pepsi
What an astounding way to drive your loyal customers away from your product. The person in charge of this fiasco needs to be fired. This isn't an upgrade it is a phase out. I am really sad to see this company crap all over their customers.
They ruined it when they changed it into charity. Rewards are supposed to be just that rewards for their customers not to make the company look good. I had so many pts saved up for a special item and u guys screwed me over. Not doing the rewards again thanks a lot.
I redeemed 2,000 points to get a "Misfit Shine" fitness tracker. When I received it, I was unable to use it with my phone - I do not have enough memory on my phone. I called the company to inquire about returning it. Their response was, "You may not return it to us because you can purchase more memory for your phone to use it". I am dumbfounded! 2000 points spent! Time to wean myself off of Diet Coke - it's so bad for you anyways...
Coke Rewards is a scam. Saved all kinds of cartons, caps and so forth only to learn that to really get something of value I had to keep adding. Everything was "locked" unless I signed on with social media. Well, I don't do social media. So, enough is enough. Switched to Pepsi and guess what. Tastes better and no screw job contests.
Answer: I still buy Coke products... but I've starting buying other brands and now split my Coke product purchases by 50%! If more customers did that, maybe Coke will wonder where their fizz went.
Answer: I'm not sure. I know prior to the change I was getting a lot of emails announcing they were updating the program with new rewards, etc. it seems like they either upped the points on my favorite rewards and/or put more restrictions on point submissions. "Update" seemed to actually mean "downgrade" the program.
Answer: They're arrogant and think that they are too big to fail.
MyCokeRewards has a rating of 1.6 stars from 386 reviews, indicating that most customers are generally dissatisfied with their purchases. Reviewers dissatisfied with MyCokeRewards most frequently mention new program, coca cola and gift cards. MyCokeRewards ranks 11th among Sweepstakes sites.