I used to love Coke Rewards and would save up my codes for Shutterfly products and AMC snacks and movie tickets. I didn't mind that I had to save up 10 or 20 codes to get a reward. Now the site is nothing but contests that no one ever wins. Today I saw a $5 Target gift card offer so I entered my code only to find out it that is also a sweepstakes... no mention of that in the ad banner, which of course I didn't win. There is not a single "reward" on the site that is not an Instant-Win sweepstakes. So my bag of codes just keep getting bigger because I'd rather save them up for a real reward than waste them on an Insta-Win that I'll never win. Thanks, Coke.