I clicked on the link homeinsuranceweb.org (notice ORG) within their email with the heading "Looking For Affordable Home Insurance?" and am really directed to homeinsuranceweb.com (notice COM). I, like most if not all others who make note of domain names, still consider. ORG to be non-profit domain and consider its use as a label in their email (3 times) to be misleading at the very least.
http://en.wikipedia.org/wiki/.org (Thank you wikipedia):
The domain extension was originally created for non-profits, but this designation no longer exists and today it is commonly used by schools, open-source projects, and communities as well as by for-profit entities, some of which may use the suffix in an attempt to misleadingly suggest their non-profit status.