It is a scalable software with integration capability and comprehensive services together. It provided our organization with a cutting edge powerful e-commerce tool. The affilate tracking has allowed us to increase our profits and refereals ten fold. the technology .net framwork w/SQL database is best available. We did a comprehesive search and Storefront in our opion had the right tools we were looking for. Months back when we heard the company was in trouble and was going to clain bancruptcy we were extremly trouble. But, our worries were quickly put at ease when Dydacomp purchased the company, as we have there Mail Order Manager Software as well. Since then M.O.M. has come out with a Storefront direct feed, where we can list and control our inventory for all of our channels through M.O.M. it keeps our inventory up to date on Storefront as well as Amazon, EBay, our SiteLINK and Yahoo stores. We have seen a reel increase in production over the last month and swear by these solutions.
StoreFront shopping cart not optimized for SEO and poor for developing new features - In my opinion, any good shopping cart solution needs to be SEO optimized and be easily customizable and expandable to accommodate a growing online business. StoreFront's shopping cart misses on all these fronts. While StoreFront comes with some features that might seem valuable (built in affiliate program, email promotion tool), I found them to be gimmicky and not particularly useful. Moreover, StoreFront is not particularly cheap. I would strongly consider using another service like Interspire which is more flexible and better designed for SEO.
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