So I haven't ordered yet because I did research, and I'm here to share my research because it seems to me that people should know what they're paying for. I can't find anywhere else to post this, so here we go. I never take a business at face value when they say they're saving me money. I googled each wine they suggested for me and noticed a few strange things about the "wineries" that offered these wines.
First of all: there was no actual address or names given in the contact section of each winery's site. A real winery will proudly display where they are at, and who to contact.
Second: Every website for each wine looked nearly identical. Even the price was identical, with free shipping on 6+ bottles of wine.
And third: The privacy policy listed an address at the very bottom of each winery's page, and it was the exact same address as Bright Cellars.
That's right. Bright Cellars is pretending to sell you hand picked wines from different wineries, but really it's just their wine with a different label and website. As a wine enthusiast, it seems to me that this is cheating the consumer out of the true experience of wine: history, authenticity, and diversity.
Furthermore: If you take them up on their offer of 5 wines for $38, that drops the price of each bottle down to $7.60. Sure, once in a while you can get good wines for that price. The undiscovered underdogs tilling away in their vineyards alongside family to make a mark in the world based on passion alone. To produce good wine. These are the guys who surprise you with their bottle of $8 wine in the grocery store.
Bright Cellars? We don't know where the grapes come from, who the vintner is, or even what kind of barrel was used. It doesn't seem like that big of a leap to me to assume that their wine, at $7.60 a bottle, won't be that good, and I can see the other reviewers who forked over their hard earned cash tend to agree.