Kind of tricky to not say anything about it costing money until the very end... just be honest and upfront.
Also, worse, you force people into having buy a monthly or yearly subscription. WHY? You should allow customers the chance to buy a one-time service. You know people end to have no choice if they want to access a CV they just worked several hours on putting together. Not cool.
Hello Kelly,
We are deeply sorry to see your rating towards us. We always want our customers to have the best possible experience with our products or services, and we would love to see if we can find a way to make that happen, so please be on the lookout for a private message shortly to obtain your account details.
Thank you.
Regards,
Resume Genius