The site basically you pay the money (40$) and then have to do surveys and write articles to get the reward. If you are a lazy person then dont use the site. I think total it took me about 10 hours of work, considering I got a $300 product the it was worth the 10 hours for me. Depends on how much your time is worth to you. Apparently they sell the surveys to market companies and that's basically the whole angle - time for money