While some products from ASOS's brand aren't exactly the best quality, I think their customer service makes up for it. I've occasionally purchased women's clothes, hair accessories, and men's shoes over the past 2 years, and generally had a pleasant experience working with them. Returns were free and easy. ASOS has missed refunding my money for returned items, and one time, a hairband arrived broken. But the 2-3 times I reached out through online chat to address these issues, they were very helpful and able to resolve the issue immediately. I do appreciate how they have actual videos of models modeling the clothes, it's really helpful. ASOS-branded clothing quality is decent. Some items do feel a bit thin/fragile, but the unique and pretty designs compensate for it. I don't usually post reviews on companies, but I've been very happy with their customer service so far and wish to offer my experience to balance out the more negative ones.