On my Golfnow account it lists 23 bookings in 2015, yet the rewards page states I've made 8 bookings YTD! Called golfnow and was informed that if I didn't book directly from the golfnow.com web page, then the bookings don't count towards rewards. Of course, hundreds of courses online booking pages immediately default to golfnow - you even have to logon using your golfnow user name and password. You get to pay all fees directly to golfnow in Orlando, including up to $4.65 extra per player to golfnow. Proof that it's golfnow - as I said, the bookings all appear in my booking history at the golfnow site. Very shady practice and fees have increased dramatically. A call to "customer service" was totally frustrating. Don't try logic, it won't work. I vowed to lessen my use of this site whenever I can work around them.