The conversion software is free if you want their trademark in the middle of your video. They have a one week trial for under $2. It worked fine for the one video I wanted to convert. You need to cancel your trial, somehow, or else they will roll you into a $40 lifetime license which there is apparently no way to stop. No notice before this happens. It is a scam unless you have the need to convert a lifetime of videos.
I sent multiple emails and filed a complaint with Paypal. They gave me my money back.