Caveat Emptor (Buyer Beware)
This is NOT a scam. Winning auctions is not as simple as it's presented at first, We all know the saying if something sounds too good to be true, it probably is.
I would agree with those who compare it to gambling. But using the same perspective, so is the stock market and currency trading.
In the past I signed up for a free training account to do currency trading. As soon as I bought a currency pair, I started to lose money. If I just bet randomly, of course I would lose money. A few months later, I read a little about the methods used for success in trading and I started to make profit, even $150 to $300 regularly.
Beezid tells you in the beginning you need to use your intelligence and use a strategy. After checking this out for 24 hours, I have NOT made a bid yet, but I am developing a strategy. I don't want to spend almost a dollar for something that could go as low a 5 cents. So first I will (and I think Beezid hints at this also) bid only on bid packages and I will set my own price, say 10 cents a bid max, until I build up a large number of bids.
I read that many people spend $30 or $100 blindly and lose the money in minutes hours. I would be angry also. Maybe they need to emphasize the gambling aspect more and even put up a disclaimer that if you're not careful you can blow through your money in minutes. But if you have a brain, it is NOT a scam.