My wife asked for some diamond stud earrings. I did some research and shopping and was very disappointed at the department store's supposed 50% off sales. The quality of diamonds was abysmal. I was pleased to see I could purchase a quality moissanite set for less than half of a poor quality diamond set at the department stores. The online experience was simple and delivery was fast. The selection was awesome. moissanite.com is my site for future "diamond" purchases.