I paid for my dress and it never came in what is happening what the hell

Your bet is wrong David. I spent a large amount of time and MUCH email traffic with no less than 6 different reps. NO resolution. I've saved ALL the email traffic and the ridiculous responses I got as well as the 15 plus detailed photos I sent them. I tried. A customer should GET what they ORDERED. They are falsely advertising a quality and product that they do not in any way deliver.

There is no published number because they are located in the UK and their dresses ship from China. They are just a middle man ordering cheap dresses and marking them up without ever seeing or touching them at all. But they will argue that the dress was made exactly as ordered. When you hold your ground, they offer 10 -12% back just to shut you up. Less than their markup, I'll bet.