Dry skin is quite common, especially with age. Aged skin has fewer oil and sweat glands compared to younger skin. Dry skin may be caused by frequent baths, certain cosmetics or medications. However, regardless of the cause, there are ways to relieve the itchiness associated with that. Avoid using harsh soaps when bathing, and if possible, cut down to the number of baths or showers every week. A sponge bath with warm water can help to clean and revive skin without stripping the skin of its own precious moisturizers. When you do use soap, then consider using a natural very gentle soap that does not have any dyes, parabens or perfumes. Follow up the bath with a moisturizing lotion like Parfait Visage, focusing on problem dry areas. Your face and hands are particularly prone to daily damage, and may need to be moisturized several times.