It's not a scam - though from personal experience they're not the best choice when it comes to the delivery service. Mattress - fantasic. Price - fantastic. Delivery speed - questionable (not because it's not the day after I ordered, "next day" means next day from dispatch not from order date - people need to get a grip). Delivery service - disgraceful (literally dumped on the doorstep when nobody was in, after being told not to deliver that day when the original delivery had to be changed).