Honestly, I can't see why the bad reviews. I live in Canada, I buy beautiful good quality dresses for my wife coz she is a bad e shopper & I'm a good e shopper, I look for deals, price drops all the time and Bluefly and NEVER, REPEAT NEVER been a problem. I have now ordered 5 dresses and they have all been top quality, top condition, and top customer service. They even paid me for my return shipping coz there was a small issue and they took responsibility for it. I am just wondering if there are unfair requests and expectations from these customer's who write such bad reviews about Bluefly. Living in Canada, we don's have the choices like the buyers in US do. No free shipping etc, but having said that, when you talk to a customer service rep, we get nothing but exceptional service. I can't say about the watches coz I have not bought any from BF. If you have a question, you can email me direct at email@example.com
& I will answer.