My husband and I are always on the go especially with our soon to be 2 year old! We were avid coffee drinkers everyday but the added sugar eventually slowed us down causing us to crash and gain weight. One week on the starter kit my energy went up while my weight started to go down. I stopped coffee and sugary drinks altogether. Not to mention the focus it gave us at our jobs now makes it an essential part of our day! I have 5 tubs ordered already plus too starter kits for friends and family! Really awesome natural product!