When I first began ring shopping, I went to many stores. What I wanted just was not there. A few stores had horrible service that they didn't want to take the time to help me with a custom ring, others were helpful but just too expensive. I found Brilliance and found what I wanted instantly. I worked with someone to help me pick the right diamond and make the setting perfect. They were very helpful in informing me more on diamond grades and what to look for. I paid about half the price as what I would have paid for a custom ring from another store. The only hiccup I had was delivery of the ring took a bit longer than I hoped, but everything turned out brilliant.