I used this website for the first-time to help promote my up and coming mobile auto detailing business. I was contemplating whether I should create a website for promotional purposes or simply continue promoting my business via word of mouth. But in the Digital Era, it's almost idiotic to not create a website to give people a preview of the type of work you do. I wanted my website to be designed very similar to the design of www.essentialwebkits.com's homepage. The format is very clean, professional, and futuristic. I found the "fundamental webkits" package to be sufficient for my needs. I would highly recommend novice small business owners to use this website if you're interested in growing your clientele.