I've been booking my car rentals exclusively thru Hertz for years. I'm a Gold member and I've been very loyal. I had a rental booked for late May that I'm now unable to use due to the pandemic. Hertz is enforcing their $50 cancellation policy still. At a time when all other business' including airlines are waving fees for cancellation Hertz is more concerned about their rule and getting their $50 than keeping a loyal customer. I'll be using any other company in the future rather than support Hertz and their uncaring greed.