They have competitive prices and free shipping. It's like a drug store and health food store combined. I have stopped going to local drug stores because of Well.ca. They have excellent customer service. If something is damaged in transit, they will replace or refund the item very quickly, I don't even get asked to ship it back anymore (even when I used to ship returns, it was free return shipping). I have stopped going to Shoppers Drug Mart because of Well.ca. At SDM, I have had my time and money wasted due to missing, wrongly scanned or double-scanned items. At Well.ca I don't have to deal with lineups, rude shoppers, rude clerks or rude drivers. The items arrive on my doorstep and if there is a problem, I email them and get a replacement, without have to bring an item back to a store and line up. I save so much time from not having to line up and I save so much money in gas.