Go in-store for a great shopping experience. Just like with most clothing stores, you should try on the clothing before making a purchase. They have velcro bellies you can put on to see what the clothes will look like later in your pregnancy. The people who work there are kind, happy to help style your wardrobe or leave you alone if you prefer to browse by yourself. The thickness/quality of some of the garments can be questionable at times but I think it is because they intend for women to layer their clothes since we sometimes get way too hot when pregnant. Ordering online is not a great experience because the sizing can be off (but I usually end up in SMALLER sizes, hooray!) and you cannot get a refund in-store, only store credit. All in all the company has made loads of improvements over the last couple years and I will continue to shop there even after I'm done having my kids because their winter deals are amazing ($9.99/BOGO Free tops) and the material is always soft and the pants never squish my sensitive belly.
I love this store!