I was recently turned on to Stoke Harvester though a friend who follows them on Facebook. Soon after, my recent addiction to stand up paddle-boarding lead me their direction.
The site is a refreshing mix of professional e-commerce, and brick & mortar charm. I had a lot of questions about which board would best suit my needs. Shawn (the owner,) was more than helpful at answering my questions, and also extremely friendly. After my purchase, I received a personal email from him thanking me for the support... it was a nice change from the automated follow-ups you see 99% of the time.
I couldn't be happier with my purchase, or the customer service that accompanied it. :)