People... people! LEARN TO READ! I've been with Shoedazzle for almost four years. I've purchased eight pairs of shoes (not all at the same time) and one purse since joining. I am a VIP member. It is very simple: between the 1st-5th day of the month you can choose to skip the month and not be charged $39.95. If you forget (it is nonrefundable) and they will place a charge on your card. BUT that money is credited onto you VIP account to use towards future purchases.
Now for those who said they were "lured" in by "Free Boots", use your heads! There's ALWAYS a catch. READ the terms and conditions. It's not that difficult. I became a VIP a little over a year ago and it was perfectly clear what I was getting myself into. As far as I know, you can only order if you have a subscription (regular or VIP). VIP is better and has more perks. I've had no trouble with returns either.
Finally, a DISCLAIMER: I'm not paid by or affiliated with Shoedazzle. This is my honest opinion of my experiences with Shoedazzle.