When I got interested in keto, i understood that immediately that it was not a diet I can just easily follow. So I had to look for a structured approach. I found out about keto cycle from the ad and have been using it for over a month. Keto is definitely hard but the app makes things easier. I dont have to count macros myself or do portion control. App does it for me. The recipes are good too. I definitely recommend it for people who are feel lost in this diet.