I attempted to reactivate my membership and book a tee time online. After several days of getting a generic (nondescript) error message from both browser and app, I finally called Custom Service. I tell the rep I was trying to book a tee time and reactivate membership. She books tee time and I see a convenience charge on my phone. I re-explained my online experience and desire to reactive membership with the booking. I asked her if she could cancel the reservation and rebook with the membership activated to avoid the charge. She told me "Absolutely no refunds of convenience unless the golf course was closed". When I pushed back about the fee, she blamed me for not asking to buy a membership at the beginning of the call. I haven't experienced such poor customer service in a very long time. The rep had the chance to sell me a $200 membership, by rolling back a $10 fee. No brainer decision, but not for a GolfNow rep!
GolfNow's system infrastructure seems to be very fragile and riddled with bugs. I have had numerous booking issues in the past. This is just one more example. A well-run company would never allow the acquisition pipeline components of their site to be inoperative. GolfNow doubled its membership fee a few years ago and the value and quality have gotten progressively worse. I hope a quality competitor moves into this space...