I love the fact that they dont employ high-pressure sales techniques to get you to sign up once you join their mailing list. They mail out genuine offers that are easy to sign up for and just as easy to cancel. To test this out, I took them up on their $19.99 trial offer, and after 30 days I cancelled. The whole process was easy; no tried to force me to come back or to reconsider my decision. In fact, I only cancelled to see if the cancellation process was as easy as they claimed. After waiting two weeks, I signed up again and I unless their standards drop dramatically (which seems to be highly unlikely) I intend to maintain my subscription for quite some time.