My experience level is beginner. I purchased a fiddlerman concert model cello size 4/4.
This was hands down the best buying experience I have had. Excellent, patient, and professional, are just a few words that come to mind.
There was a secluded comfortable space to play and talk about the instrument as well as try different makes and models.
After I decided on my purchase the staff bought me to the back to teach me all of the different aspects of caring for and maintaining my new cello. It was amazing to watch craftsmen/women creating instruments all around me while learning about mine.
After purchasing from fiddlershop I couldn't imagine getting an instrument from a big box store or through amazon.