Brittany L.

Maybe I misread, but I was expecting to get bottles of wine that were from different wineries around the world, not from the same exact distributer of (AWDirect). I did get further clarification after cancelling my subscription from the representative:

On our website, you will find that we explain the following. "We focus on finding unique, hidden gems from small vineyards from all over the world, including Italy, Spain, Portugal, and South America." I do want to explain the difference between a winery and a vineyard since you mentioned that you were expecting to receive wines from different wineries all over the world. A vineyard is a plantation of grape-bearing vines grown for wine-making while a winery is a licensed building or property that produces its own wine. What Bright Cellars does, as I quoted, is source grapes from vineyards all over the world to create our own wines. We do not advertise that we sell wines from other wineries across the world.

After sourcing grapes from small vineyards across the world, we bring the fermented juice from these grapes to our wine suppliers in the United States. AWDirect is one of our wine suppliers which means that they take the internationally sourced fermented juice from the grapes and they simply bottle, age and store our wines. Our wine concierges and Sommelier do sample these wines and we can make changes if we decide to so that we can provide our members with the best product. As our website states, "only 1 in 12 wines we taste at Bright Cellars make it into monthly collections. Your matches are selected from these collections of the best to fit you."

Bright Cellars does not, as you put it, "re-brand unoriginal bottles for money". The wines we are creating are entirely our own. Our labels (Forty Winks, Burrasca, Folk & Fable, etc.) were created by our team and company leaders. Yes, each label is associated with a different region. For example, our Burrasca label is one of our Italian labels. The reason it is labeled as such is because the wines under this label are made with grapes grown and fermented in Italy. The same concept applies to our other brands meaning you are indeed receiving wines that are internationally sourced and originally made by us.

I hope I have cleared things up, Brittany. I apologize for any confusion that may have stemmed from this review. I can assure you that we work hard to provide our members with unique wines they'll love and that we are very transparent in our process. I can also assure you that you are receiving a quality, original product. If you have further questions, please feel free to let me know!
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Essentially, it is all the same wine, all the same distributer and they just rebrand and send it to you. If you enjoy the wine and want to keep supporting one very large distributer, continue the subscription. If you want to expand your taste and support smaller wineries who put pride into their wines, sign up for Winestyr.