I searched on all the Web sites as well as local jewelry stores and this was the best price for the GIA diamond I was looking for. Would have given five stars however I put down a deposit on a diamond and when I went to buy it a few days later they had sold it to someone else in spite of my deposit. They would not discount me on a slightly larger diamond of the same quality that I found in their inventory to replace the one I had put the deposit on. Very good timely service otherwise.