Tip for consumers: 1. Read the positive reviews with some skepticism - the review may have been "bought" with free pillows or bedsheets.
2. Keep in mind that if you don't like you can return it but you get only one chance. Unless you are absolutely 100% certain, consider a mattress company that provides more configurable options and a willingness to adjust the firmness of the mattress, in addition to a 100 or 120 trial period and a fee-free return policy.