Did a little research on this company...

It kind of raises a flag when a company has so many "5 star we love it reviews from accounts that only do one review." Usually they are paid/or fake (shill) accounts trying to hype their ratings...

Currently they are using all these domains:
guruaid.com
guruaid.co.uk
guruaid.ca
guruaid.us
guruaid.net

More info below from several other sources.

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complaintslist.com

http://www.complaintslist.com/computer-repair/guruaid/
Average rating: 1.09 out of 5?
Average reported loss: $1,004.54?
Number of complaints: 53
Complaints of high pressure sales tactics
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http://www.scambook.com/report/view/*******/GuruAid-Complaint-*******-for-$169.99
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Among other warning signs to be careful:
Web Of Trust: - Ratings are disabled, WOT has detected unusual behavior on the scorecard and new ratings has been disabled.
(usually means shill (fake) accounts are trying to tamper with the sites ratings)
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Here is a link to answers at microsoft:
https://answers.microsoft.com/en-us/windows/forum/windows_vista-security/is-guruaidcom-a-reputable-support-service/ff0a56d2-eecb-4916-9958-bca1786a5fb7

Some quotes, from the microsoft link above:

- I called tech support for Vipre Antivirus and a RogerJim from GuruAid.com
(WAIT: If you called Vipre Antivirus why did you get GuruAid? Seems someone might be misrepresenting
Themselves)

- Very sorry for your experience however GuruAid is NOT the Official Microsoft Support
No matter what they claim.

- Avoid tech support phone scams
http://www.microsoft.com/security/online-privacy/avoid-phone-scams.aspx

- Hoaxes and Scams
http://support.microsoft.com/contactus/cu_sc_virsec_master?ws=support#tab3
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