• Brilliance

2021 CUSTOMER CHOICE AWARD

Brilliance

Overview

Brilliance has a rating of 4.75 stars from 483 reviews, indicating that most customers are generally satisfied with their purchases. Reviewers satisfied with Brilliance most frequently mention customer service, engagement ring, and wedding band. Brilliance ranks 4th among Diamond sites.

  • Service
    89
  • Value
    88
  • Shipping
    90
  • Returns
    44
  • Quality
    89

This company does not typically respond to reviews

Positive reviews (last 12 months): 88.9%
Positive
8
Neutral
0
Negative
1
56
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What reviewers want you to know

Positive highlights

  • Quality workmanship and completely wonderful customer service.
  • We recently worked with Jonathon at Brilliance to create a custom engagement ring.
  • 2021 Customer Choice Winner

Critical highlights

No critical highlights yet

How would you rate Brilliance?
Top Positive Review

“Tom knocked it out of the park”

J P.
3/23/24

Thank you for your help and answering my questions. We now have an exceptional stone I get to build a ring for my wife to be. Thanks again Tom

Top Critical Review

“Buyer beware.”

Alex R.
1/24/24

I'm usually not one to pen negative reviews, but my recent experience with briliance.com compels me to share a cautionary account that others might find instructive. As a seasoned patron of briliance.com since 2021, my journey with them had been marked by the acquisition of nine distinct diamonds. My latest endeavor involved two separate purchases: a 1.7 ct diamond and a 1.5 ct diamond, each unique in its characteristics. However, an unexpected turn occurred when Ariel McMullen from briliance.com informed me that both my orders were being treated as final sales under a policy against 'comparison purchasing'. This policy was misapplied in my case, as my intention was to purchase two distinct items, not to compare them. Adding to my dismay was Ariel's approach. Without seeking to understand my intentions or clarify my needs, I was unceremoniously told that my second order was canceled and was prompted to return the first diamond, bearing the return shipping costs. This was all conveyed in a message ending with a smiley face, an element I found both inappropriate and somewhat mocking. This situation isn't about the financial burden of return shipping, but about the principle and apparent lack of customer insight. Consequently, I decided to return the item I initially intended to keep and to seek my future diamond purchases elsewhere, even at a higher cost. After packaging and sending back the diamond, I reached out to COO Jonathon Ohayon, hoping to highlight what might not be an isolated issue. The lack of response was disheartening. It seems that the loss of one customer might be insignificant to them, but I believe they should consider the broader implications of such service experiences. To those considering a purchase from briliance.com: buyer beware.

Reviews (483)

Rating

Timeframe

Other

Reviews that mention popular keywords

customer service (119) engagement ring (108) wedding band (38) custom ring (18)
Thumbnail of user kennys114
1 review
7 helpful votes
May 2nd, 2021

Ordered a ring in a size of 5.5 but received a ring at a 5.25. Had to pay $80 to buy insurance and ship back for resizing only to be told after it was fixed it was going to cost me another $80 to send it back unless i want to write a review for $50 off shipping cost. Costumer service was good and the people I spoke to was nice but don't like spending up to $2000 for a ring and told i get a free resizing for the first 90 days but cost my an additional $100 or more to get it correct.

Thumbnail of user brentr13
2 reviews
26 helpful votes
September 16th, 2014

As of 12-15 This matter has reached a satisfactory resolution.

Service
Value
Shipping
Returns
Quality
Thumbnail of user nicks73
5 reviews
13 helpful votes
October 27th, 2014

This is my first experience with online shopping site and I am very happy. I have ordered a wedding ring from them. Compared to other site it is bit costly but the item is good. I have received the same item that I have ordered with them. Their custom support team is also very friendly and they will respond you for all your queries.

Thumbnail of user emilyr22
4 reviews
7 helpful votes
November 11th, 2014

This is one of the average online shopping sites but you can get quality item from here. My cousin ordered an engagement ring last month and it is good. Their customer support team is also good. If you order an item from them you will receive a notification from them. But only one thing is there is bit delay in delivery.

Thumbnail of user jamesh136
5 reviews
15 helpful votes
September 20th, 2014

The Brilliance is not a best service for the customers. I ordering ring for online before month of the Brilliance. I have waiting for lot of month no delivery for my rings. So i think the Brilliance is very poor service to the customers and not quality, delivery is very bad to this Brilliance is very bad service to the customers of online purchases.

Thumbnail of user daleb28
1 review
3 helpful votes
September 24th, 2013

Ring: Solid 950 Platinum with Black diamonds in Channel setting

Pros: Great ease of contact and response. Excellent payment options and friendly staff that are willing to help. Fast shipping and backing of Guarantees.
Cons:
1: The ring is manufactured by "Benchmark"! This was not disclosed, and I did not find this out until I received the named ring. The website has descriptions in the wedding section that all rings are made in house. I also asked the sales rep. As I had seen the similar ring on other web sites made by Benchmark. They said its a popular design and made by other manufacturers...!?
2: Gemological appraisal just repeated the info on the website and seems to be generic and basically not worth the paper on to which it is printed. The cut is described as "ideal" and the clarity is also described, both details are non-applicable to black diamonds. The actual value of the ring is the weight of the Platinum. I expected the weight, platinum alloy composition and whether the black diamonds are treated or natural to be on the appraisal. Brilliance could not answer these questions via email. I actually then emailed Benchmark Directly and got the answers. The platinum is alloyed with Ruthenium. This can be compared to Iridium as the other popular alloy and has pros and cons in terms of Pure platinum by Volume and hardness. I have since gained an advanced Jewelry appraisal locally and the total weight is 19.25gm excluding the diamond is 19.17gm. This is very important for value and for comparing other quotes. Sorry to say these very experienced qualified Gemologists found the appraisal by Brilliance to be comical.
3: The ring was purchased Internationally. Upon receiving I was charged for the shipping and also the shipping invoice listed the rings purchase price as $100.00 more than what I paid. I had to pay extra tax on the shipping and price error. Brilliance quotes free international shipping.
4: Due to not knowing the manufacturer until receiving the ring, I realized that the ring was sold cheaper on competitors web sites. Brilliance honored the low price guarantee and I have since received the refund. But this was a disappointment as the other website had variations of this ring that Brilliance did not.
5: The customer service was responsive but had the strong over tone that dealing with me was a chore and were generally unenthusiastic and short. There definitely was a big lack of knowledge on the product.

Conclusion: Great value, Benchmark is a quality manufacturer. The value of the ring was excellent. It took 10 business days to process and only a few days to ship. It seems Brilliance lacks knowledge on this ring, and the buyer should know in advance who the manufacturer is. In this case the rating is average only due to the rings high quality and responsive customer service. But If I had known the Manufacturer I would have purchased this ring from the competitor as their advertised price was cheaper, they have more design variations of this rings to choose from and the return policy is slightly better as well. However Brilliance honored the low price guarantee which is a big plus! So I did not chase up the shipping charges and pricing error. Overall I am happy and would probably buy Womens Jewelry and Diamonds from Brilliance but perhaps not Mens Jewelry.

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From the business

At Brilliance we are all about Better Diamonds, Lower Prices. Discover a better way to buy diamonds, design a unique ring or create that perfect jewelry gift.

Company Representative

Thumbnail of user jonathono2
Meira D.
Customer Satisfaction
Typically does not respond to reviews

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