• ASOS

ASOS

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Overview

ASOS has a rating of 1.4 stars from 2,052 reviews, indicating that most customers are generally dissatisfied with their purchases. Reviewers complaining about ASOS most frequently mention customer service, post office, and next day problems. ASOS ranks 432nd among General Apparel sites.

  • Service
    615
  • Value
    575
  • Shipping
    612
  • Returns
    541
  • Quality
    534
Positive reviews (last 12 months): 5.2%
Positive
8
Neutral
3
Negative
144
454
See all photos

What reviewers want you to know

Positive highlights

  • The customer service is excellent and easily accessed by live chat or email.

Critical highlights

  • I had to pay an extra $42.09 at the post office, almost half of what I spent on my bridesmaid dress.
  • No phone number to call and take days to reply to emails.
How would you rate ASOS?
Top Positive Review

“The most awesome online shopping experience”

Sai P.
1/3/24

I buy regularly from Asos. I live in Singapore. My orders reach me exactly in the time frame that Asos gives me. They also have a free returns policy which I appreciate so much. Unlike websites like Mango.com which often cancels orders after 10 days due to stock non availability, Asos hasn't done that once.in all my 58 orders for my past 4 years. The prices are good on Asos and there are regular discounts. The only downside is I don't know the origin of the products before I order...coz sometimes the quality of the products are a bit substandard and it would reduce the inconvenience of a return.

Top Critical Review

“ZERO STARS”

Rachel S.
3/8/24

I order a pair of Nike air max Bella shoes. I got some high chunky heel black and white converse. Customer service is literally not helpful at all. Says they can't locate my real item. I am so confused on how these people shipping orders are so dumb. Like how do you mess up THAT BAD. Now I have to go out of my way to package it up print the label and drop off to UPS. Meanwhile still not have any idea what's going on with what I ordered. I guess I won't even be getting the correct item. She offered nothing for all this hassle.

Reviews (2,052)

Rating

Timeframe

Other

Reviews that mention popular keywords

post office (118) phone number (86) delivery date (55) day delivery (60) customer service (858)
Thumbnail of user danieg1
2 reviews
17 helpful votes
May 14th, 2020

This is a wonderful company! I have ordered from ASOS multiple times and feel like it's time to give them a great review. They have a wide variety fashion products to choose from and I love the videos showing what the product looks like on a model. The size assistance feature is also a great tool that has helped my shopping experience. They have A+++ customer service and an amazing return policy. My items are always shipped within a timely manner and returns are processed in a timely manner as well. Customer service responses are quick and if there is ever a problem ASOS will do the best they can to assist you. I wish they would go back to including return labels in the packages, but other than that everything has been great! Keep it up ASOS! I will shop with you forever because of your great customer service and great product selections.

Thumbnail of user saip115
5 reviews
16 helpful votes
January 3rd, 2024
• Updated review

I buy regularly from Asos. I live in Singapore. My orders reach me exactly in the time frame that Asos gives me. They also have a free returns policy which I appreciate so much. Unlike websites like Mango.com which often cancels orders after 10 days due to stock non availability, Asos hasn't done that once.in all my 58 orders for my past 4 years.
The prices are good on Asos and there are regular discounts.
The only downside is I don't know the origin of the products before I order...coz sometimes the quality of the products are a bit substandard and it would reduce the inconvenience of a return.

Tip for consumers:
The origin of the products.

Products used:
Cosmetics apparel shoes

Service
Value
Shipping
Returns
Quality
Awesome Web store
July 11th, 2023
Verified purchase
• Previous review

I am a super satisfied customer of Asos. I order almost every month from there. Massive discounts. Free shipping for orders above 90 dollars. Free returns and the most awesome thing is they have employed janio service which comes to my doorstep to collect my returns for free. The shipping takes over 10 days. But it's okay. I love this website. My whole family is hooked to Asos now! Thank you!

Service
Value
Shipping
Returns
Quality
Thumbnail of user courtneytaylors
4 reviews
3 helpful votes
December 21st, 2023

Received the wrong shirt on my order. So, I called in and got immediate help! It was quick and after a couple of minutes I was basically fully covered. I understand everything, stuff just happens sometimes.
I'm so grateful how fast the situation was corrected! I want to thank the girl who was on the line with me, unfortunately don't remember her name, but I hope for more workers like her in the future!

Thumbnail of user kierrah3
2 reviews
6 helpful votes
May 21st, 2020

I've been shopping with ASOS for 7 years now and they never disappoint! I've only ever had 1 issue recently where my package was lost by the FedEx driver but that wasn't ASOS fault. ASOS then sent me a whole new package express shipping. They respond fast and delivery is always on time. I shop here because they provide good quality in clothes & also their service. I will always be a loyal shopper.

Thumbnail of user freds562
4 reviews
1 helpful vote
October 19th, 2021

The assistant was very helpful, and resolved any issues professionally. Thanks a lot
Maybe I will order again

Thumbnail of user sm686
2 reviews
0 helpful votes
September 28th, 2021

Amazing store, always high quality and fast shipping.
Surprised that it has such a low rate here... Have never has a single issue with them.
Sizes are sometimes messed up, but it happens to almost every brand and store

Tip for consumers:
Check videos of actual products, it is the best way to check out the quality!

Products used:
Shoes, jackets, skirts, T-shirts, underwear, etc.

Service
Value
Shipping
Returns
Quality
Thumbnail of user lydial162
2 reviews
0 helpful votes
October 5th, 2022

I have never been so pleased with anything like I was with your products. It's beautiful, it's specific to a perfect size. It's absolutely beautiful. I will definitely be using them again and again.

Thumbnail of user joshuam1176
3 reviews
0 helpful votes
September 28th, 2022

Fabulous quality, style and production! Great communication and customer service! This was my first experience and it was excellent

Thumbnail of user christopherb2058
3 reviews
0 helpful votes
August 15th, 2022

Site agréable. La recherche doit être améliorée. J'aime les remises - je préférerais une option pour une expédition plus rapide.

Thumbnail of user gabriellab40
3 reviews
0 helpful votes
December 21st, 2020

I got most of my clothes and presents as they do some nice gifts - I have the next day delivery subscription which is ideal. Prices are good and there always seems to be a sale.

I just wish they did children's clothes as I could shop here too for those.

Thumbnail of user reneea281
1 review
0 helpful votes
November 4th, 2022

I purchased a dress, but received the wrong item. When I tried to return the item I was unable to print the return label because the item I purchased was on sale.so I printed a return label from a previous purchase, sent the item back with a not attached explaining the situation. When they sent me refund they shorted me on my money.

Thumbnail of user kimc815
1 review
0 helpful votes
May 23rd, 2020

I paid 15 euros for a yearly premium delivery, which I think is great if you think about making more than one purchase. I made my order from France and the first time I bought on their website the item arrived within 4 days with DHL, while the second time the package arrived within 3 days with UPS!

Thumbnail of user lillianb87
3 reviews
2 helpful votes
July 11th, 2021
Verified purchase

I knew when I purchased my wedding dress that I wasn't going to get the highest of quality or most high end product, but I am still very happy with my purchase, and I plan on wearing this dress for my big day. The order went through seamlessly, the shipping cost was low, and it arrived on the date it promised. I am still waiting for the email to review the product. About the reviews: they keep up positive and negative reviews, so they're not falsely representing themselves. I haven't had the need to return an item, so I can't comment on the terms and conditions, which vary by country, and which people have complained about on the website. I was so pleased with my first purchase that I went back and purchased a second option dress. I would recommend this site and these products to anyone, but my only experience has been with their bridal wear. I read all the reviews before making my purchase, and I am still very happy with it.

Tip for consumers:
You're getting something for a very low price, so don't expect top end quality. The dresses I'm sticking with aren't the absolute best quality, but I am still very happy with the options (especially after extensive searching) to find these dresses at this price. Check out the terms and conditions before making your purchase because it varies by country, and you want to keep your options open.

Products used:
Camilla Wedding Dress

Satin Panel Oyster Wedding Dress

Service
Value
Shipping
Quality
Thumbnail of user josephg1260
1 review
1 helpful vote
October 4th, 2021

I've been ordering a lot of clothes from ASOS lately. Overall I like everything, except that the collections won't suit everyone's taste. There are some strange attributes

Thumbnail of user stephaniep816
1 review
0 helpful votes
May 11th, 2021

I don't get why people are not suttisfied! Asos is the ONLY online shopping site i trust!
I have been buying stuff for the last 10 years!
Every single Item came as expected and way earlier than the estimated delivery date.

Thumbnail of user vasilyk5
2 reviews
0 helpful votes
February 23rd, 2022

Thanks a lot for asos. I like my new clothes very much, but there is only one mines-14 days delivery.

Thumbnail of user sunainar1
1 review
0 helpful votes
September 14th, 2020

I personally think that materials and quality depends on the range of price you would like to spend on ASOS. When I first bought collusion's T-shirts which was around 20bucks the quality was really unexpected. I was really disappointed but again I bought this collusion unisex oversized check blazer set spending more than 100bucks I was pretty nervous at first but then, I am really happy to receive the quality I expected and the size guide is just perfect. I am loving my new suit

Products used:
Collusion

Value
Shipping
Returns
Quality
Thumbnail of user kardhem
1 review
0 helpful votes
December 15th, 2022

They are so good at responding and great care. I will be continuing shopping from your side thank you

Thumbnail of user cecilial48
1 review
5 helpful votes
January 30th, 2020

Okay so before ordering from here i was super hesitant given all the bad reviews but I did it anyways & took a chance. Im so happy I did! I ordered monday night & all my stuff arrived thursday morning(today). I ordered 3 pairs of shoes(2 heels/1boots: all came exactly like picture) & a bikini which came exactly as i imagined. They gave me a tracking number the next day. From georgia to florida where i live. They also threw in a coupon for hellofresh which was cool. I ordered through paypal just in case i wouldnt get my items. Anyways yeah in def. Ordering again! Their selection of stuff is so diverse & so cute. Thanks asos! Ill spread the good word on you guys.

Thumbnail of user jackf570
3 reviews
1 helpful vote
December 16th, 2021

To be honest, I'm not a fan of online shopping, as I prefer to see, touch, try on everything before buying. However, I still make purchases on the Internet, very rarely, but aptly. One of my favorite stores is Asos.

Thumbnail of user tamaram306
1 review
0 helpful votes
August 31st, 2021

I bought my wedding dress on ASOS and I don't regret. It looks gorgeous on me and needs just a little shaping. Quality is not perfect but I'll wear it only once so it's ok. I saved a lot of money by doing this.

Tip for consumers:
read the reviews carefully and look at the sizes

Products used:
dress

Service
Value
Shipping
Returns
Quality
Thumbnail of user jeanfranoisl5
2 reviews
0 helpful votes
February 15th, 2024

I have ordered form ASOS too many times and never disappointed. Good quality, good prices, superb customer support. I am a life time customer of asos. Recommended

Tip for consumers:
Did not returned anything

Products used:
shoes, tshirts,

Service
Value
Shipping
Returns
Quality
Thumbnail of user jakek66
9 reviews
1 helpful vote
December 31st, 2023

The time of sales is my favorite one, usually it is about holidays, of course, because such marketplaces as Asos create very tasty discounts on trendy attire.
Not only can any person shop here classical shirts, shoes, jackets and whatever, but also have an opportunity to get some gifts for closests. For instance, I shopped here Calvin Klein wallet as a present for my father. The shipping was as usual seamless and fast. Well... not really-really fast, but certainly according to the information stressed on the site.
Both men and women can find something up to their tastes, and it's the best way to buy clothes not going out.

Thumbnail of user catt33
1 review
1 helpful vote
March 2nd, 2022
Verified purchase

While some products from ASOS's brand aren't exactly the best quality, I think their customer service makes up for it. I've occasionally purchased women's clothes, hair accessories, and men's shoes over the past 2 years, and generally had a pleasant experience working with them. Returns were free and easy. ASOS has missed refunding my money for returned items, and one time, a hairband arrived broken. But the 2-3 times I reached out through online chat to address these issues, they were very helpful and able to resolve the issue immediately. I do appreciate how they have actual videos of models modeling the clothes, it's really helpful. ASOS-branded clothing quality is decent. Some items do feel a bit thin/fragile, but the unique and pretty designs compensate for it. I don't usually post reviews on companies, but I've been very happy with their customer service so far and wish to offer my experience to balance out the more negative ones.

Service
Value
Shipping
Returns
Quality
Thumbnail of user maggiem203
1 review
0 helpful votes
May 10th, 2020

I used ASOS to buy my prom dress. When I needed it a size smaller, the exchange was incredibly easy and the new dress was in the same great condition as the first. Then, after I had fallen in love with the dress, my prom had been canceled due to COVID-19. I must have sent a dozen emails back and forth with ASOS concerning the return of my prom dress, and every response was kind and helpful. Even though I had passed the return date and lost the tag, they were accommodating enough to fully accept my return. This was my first ASOS purchase, but certainly not my last. (And, for full disclosure, I'm in the U.S.)

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About the business

ASOS brands itself as a "global online fashion and beauty retailer" and sells a variety of women's and men's fashion clothing through its website.

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