Why not just charge per card? I was hoping to make a nice holiday card for my family this year and just learned that I have to pay an annual $18 subscription (no other options). JibJab - this is not great customer service. People are screaming that they don't want to commit to an annual subscription, and you're not listening. It's costing you more in the long run. I understand and fully accept the refund policy, it's typical. But I decided not to buy because I don't want to commit to a service annually for $18, especially when I'm only going to use it once or twice. Stop using marketing tactics to lure people like this, very disappointing to say the least.